"A family based in the northern part of London seeks an remarkable and qualified tutor to assist their youngest child on his initial journey to growing into an English gentleman."
Looking at this advertisement, you might naturally overlook the phrase "initial stages" as just a turn of phrase.
Yet, it could be the crucial element of this unique job advert, as it attempts to hire a teacher for a 12-month-old.
Hundreds of responses have now been submitted since the unnamed family published their call for the £180k-a-year tutor, who needs to be "someone very special".
During the past few weeks, the advert has attracted notice across the news, with many wondering why?
Forward-Thinking Method
A tutoring expert, head and founder of an education consultancy, which is assisting the family in their search, explained that notwithstanding initial skepticism, he found the plan "far sighted", and "innovative".
When he spoke with the family, he noted they understood the unconventional aspect of their requirement, and how young their son is.
However, they explained that they "preferred not to postpone any longer" to hire a tutor, as they had held off until their older child was five, and by that point "cultural conditioning had already set in".
What exactly did the family refer to by "cultural bias"?
It's "all-encompassing", the expert replied. "The manner you eat, how you speak".
He said the firstborn had absorbed "really subtle, unspoken signals" from the family, and had taken on their cultural ways. The family told the consultant they hoped to prevent history to repeat itself with their infant.
The plan: To bring in a British tutor, who needs to speak with Received Pronunciation, to shape the baby right from the beginning.
Osmotic Learning
"Much of the development at the beginning here is rather absorbed naturally," explained the CEO.
It's through this osmosis that the family are aiming the child will pick up the British traits they wish to impart.
Adam noted the tutor must be someone who went to "prestigious academies – comparable categories of schools as the family aspire to send their son to".
"The educator must be the suitable individual, they'll be doing things they don't even know they're doing, effortlessly," he added.
Cost Not Relevant
The family told Adam the chosen tutor should ideally also have understanding of or interest in equestrian activities, skiing, artistic pursuits and musical activities so as to inspire the child in a wide range of hobbies.
More than that though, he explained the family wanted the tutor to enrol the child on a variety of lessons so the child would be "horseback riding and picking up an tool by the time they are about three years old".
In the family's perspective, assisting their son grow into a "English gentleman" will lead to success and open doors.
"Considering the advantages and disadvantages of that, because it's undoubtedly a status symbol," he comments.
But, notwithstanding all this instruction in "UK identity", could the child pick up so-called cultural bias from the globally influenced family he resides with regardless?
"Absolutely", answered Adam. "They know this may not work, but they've merely embraced the attitude of, 'let's give it a go and let's go as quickly as we can', because the price of it is not relevant," he explained.
Overly Optimistic
There are some in the private teaching field who have these concerns.
An education leader, head and founder of a tutoring service, who provides private tutors, wrote that "the journey of adopting dual cultures, or actually, becoming oneself, is something that must be grown into, not manufactured."
The expert explained that he had moved from Asia to the Britain at the time of childhood, and had been raised understanding and living two backgrounds. He continued to study at the University of Cambridge.
"The idea that one individual can serve as a embodiment of English culture, a person who can possibly impart the qualities of a UK sophisticate to a 12-month-old child, appears optimistic and impractical," he wrote.
"Based on my background, employing a typically English tutor from early childhood will not necessarily create the goal they want.
"I did not have such a figure, and yet I have been fortunate enough to live several of the experiences they aspire for their son."
He stated: "The reality is, self-identity cannot be forced from the outside; it must be selected, and it must be internally driven."
Purchasing UK Culture
Of course, Britishness is something the expert hopes can be taught – and marketed.
"I think the reality that the global community regards us in this respect is something that we should be cherishing|valuing|appreciating
